
Lightweight Eye-Care Development
Custom Eye Serum
Two eye-serum directions are available for project development. Exact active levels and specifications remain open until the brand positioning, destination market and pack are reviewed.

Product Overview
| MOQ | Confirmed with Sales after formula and packaging review |
| Lead Time | Confirmed after sample, testing and packaging scope are agreed |
| Sampling | Timing confirmed after brief review |
| Sizes | Fill size and applicator confirmed per project |
| Packaging | Airless, pump, precision tube or roller format subject to compatibility |
| Mini Pack | Small formats subject to component availability and minimums |
| Suitable For | Lightweight routines, humid climates and layered eye-care ranges |
| Pricing | Quoted after formula direction, applicator, decoration and volume are fixed. |
Quote response within 24 hours · Sample terms confirmed by project
Key Active Ingredients
How the Active Ingredients Work
Concentrations below are our standard ODM baseline, adjustable for your target market and price point.
Hydration system
Humectants can be balanced for a quick-absorbing serum that layers without pilling under cream or makeup.
Peptide option
Peptide systems can support firmer-looking positioning, with supplier documentation and claim wording reviewed for the target market.
Cooling-look option
Caffeine or suitable botanical options can be assessed for a fresher-looking eye contour without making medical or drainage claims.
Formulation & Customization Options
| Concept 1 - Hydrating | Fast-absorbing serum for dehydration lines and layered routines |
| Concept 2 - Firming look | Peptide-led serum for premium and early-ageing ranges |
| Project confirmation | Final INCI, applicator, MOQ, schedule, testing and price are confirmed with Sales |
Launch-fit guide
Who This Product Is Built For
Use these four fit signals to decide whether this format belongs in your range before formula and packaging development begins.
Brand fit
Brands building an active-led eye range
A serum format supports an ingredient-forward story and a premium applicator without defaulting to a rich cream.
Consumer fit
Lightweight routines in hot and humid markets
Quick absorption and controlled slip suit users who layer products or find richer eye textures too occlusive.
Portfolio role
A first step in a two-product eye routine
The serum can sit below an eye cream when the range needs a treatment-plus-seal sequence.
Custom route
Hydration, firming look and applicator choice
Active system, absorption, pilling behaviour and roller or precision dispensing are developed as one project.
Planning Your Custom Eye Serum Project
What to prepare before quotation and sampling, which checks are part of routine manufacturing, and which items are confirmed separately for this product type.
What to include in your brief
- Destination market and channel.
- Hydrating or firming-look priority.
- Applicator, pack reference and fill size.
- Ingredient exclusions, planned claims, quantity and launch date.
Quality and testing plan
Routine controls follow the approved serum specification.
Stability, preservation, applicator compatibility, safety and claim evidence are scoped after formula lock.
Market and claims checkpoints
- Avoid guaranteed removal of dark circles or eye bags.
- Check pilling and makeup compatibility for layered-use positioning.
- Do not call a cooling sensation de-puffing evidence without appropriate support.
Pricing and testing scope depend on the final formula, packaging, quantity and destination market.
Frequently Asked Questions
Can this use a roller applicator?
A roller format can be evaluated, but ball material, flow and leakage must be checked with the final viscosity.
Are active percentages fixed?
No. They are selected during sampling against performance, stability, cost and destination-market requirements.
Who confirms commercial details?
Sales confirms MOQ, timing and quotation once the project scope is complete.
Customization
Hydrating or firming-look route; slip, absorption and applicator adjustable
Target Markets
Certifications
Manufacturing under ISO 22716; project testing scoped on request
Related Skincare Products
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Custom Eye Gel
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Need a Custom Eye Serum Formula?
Tell us your requirements — target actives, texture, packaging, quantity, and target market. Within 24 hours, we will reply with a quotation or the questions needed to prepare one.
Response within 24 hours · WhatsApp available · Factory visits welcome

